Hello Everyone,

It’s Josh here from Loveridge Digital, this week on “Getting into it with Loveridge Digital” we are going to cover the shotlist approval process and why it is so important.

As a quick reminder, a shot list is essentially a blueprint of the visual structure of your projects. It contains the “raw components” that you need to compose the piece systematically just like An architect would never consider building a structure without blueprints and you shouldn’t consider a video without a shotlist!

Now when working with a production company after your initial discussion and conversation typically their will be a script created which is then sent to you for approval. Upon approving the script the shotlist is then created, Once you receive the shotlist it is vital you address any changes to the visual structure that you want in your video otherwise your idea that you would like included in the video will not be included without reshooting the video or additional work from the production companies end, Now this doesn’t refer to a text change or shot re-organisation within the video that is what the revision process is for, This typically is alluding to a major structural change in the video such as requesting new shot types that were never included in the shot list and would need to be reshot or changing the genre and style of the video after the fact.

These type of changes require in most cases a new shot day to be organised or can even require a full reshoot of the piece, now as im sure you can imagine this is not ideal at all which is why the pre-production process takes place, Your shotlist is your cornerstone for what the video will look like so I urge you to always read your shot list early and remember to query and concerns with your production team.

Thank you very much for taking the time to watch the video, I hope you found it informative and engaging, until next time.